Design has been at the core of our company since the start, and we are proud to say that all our creative is produced in-house. Our talented team have always enjoyed bringing our customers fresh and thoughtful designs in a beautiful array of colours; showcasing the natural world or celebrating the adventures we can find there.
A Foundation of Design: A Reflection of Nature & Diversity
Not only do we deliver design-driven apparel, we love to create prints that reflect the rawness and diversity of nature; we also hope they serve as a reminder of our human responsibility to preserve it. At the very least…perhaps they will inspire a conversation.
We believe that high quality eco-friendly fabrics and longevity are key to sustainable clothing.
Slow Fashion Built to Last
One of our key production differentiators is that all our Sutsu products are made on request. By holding no stock it means we have less impact on the environment at production level (less farming / carbon footprint etc.) because we don't needlessly produce extra stock, but it also means we reduce our overheads & carbon footprint here in London.
'Sutsu' itself is a festival in Japan that celebrates the annual ritual cycle marking the changing of the seasons. As with our prints, our artwork is inspired by nature and designed for adventure. So are our principles: we use organic cotton for all our garments simply because it’s better for the environment.
Our vision is to take care of our planet so that, in turn, it can take care of us
Being a force for change in the fashion industry is rarely a linear process. We always welcome your feedback and support - if you would like to get in touch please contact us at hello@sutsu.com.
Organic T-Shirts
